Successful product data management can significantly increase online sales. At the same time, data requirements are constantly increasing, particularly due to the growing demands of market partners at home and abroad.
ITEK Consulting offers a range of data services for manufacturers. With the help of the ITEK Service Cloud, measures can be implemented in the area of data quality, for example, to optimize online sales or the Open Datacheck Scorecard. As part of data improvement and completion, AI-based ETIM classifications are carried out and product texts are optimized for specific target groups and in multiple languages. Data distribution can also be carried out nationally and internationally using digital distribution mechanisms for different market partners and platforms.
The ETIM standard is free to use and ensures a uniform and structured presentation of your product data. ETIM classification improves the visibility of your products in online shops and catalogs, thereby increasing your sales potential.
However, classifying and completing the characteristics in the product data is very time-consuming. With our AI-supported services, we can supplement your product data with ETIM classes and characteristics. This allows you to reap the benefits of classification at a low cost.
Meaningful marketing texts increase sales potential in various market channels. However, targeting the right audience is also important for success, which means, for example, creating texts for architects, planners, or craftsmen. ITEK can help generate AI-based, multilingual texts tailored to the target audience, even for large product ranges.
ITEK also supports you in preparing your product master data so that you can present promising data on the major market data platforms and to your customers. In particular, we offer the following optimizations:
The computer bathroom planner has been a powerful sales tool in the HVAC exhibition for many years. With the bathroom planner adapter for Open Datacheck and the standard Open Masterdata, DG Haustechnik has enabled access to high-quality and detailed product information from the computer bathroom planner, such as product data sheets and care instructions. However, the data models used in computer-aided bathroom planning do not usually contain the unique article identifications from the Open Datacheck product master data, resulting in a poor matching rate. After a checkup, ITEK can provide you with optimization tips to ensure that your product information is also available in computer-aided bathroom planning.
Use our service to add AI-supported ETIM classes and characteristics to your products.
Create marketing texts for different target groups and in different languages.
Distribute your product data effectively across international market channels or to private label customers.
More online sales
Maximum data quality per market channel and better sales results.
All data types
Distribute product master data, images, and documents to optimize processes and support marketing and sales.
Multi-channel market data communication
One drop-off point, many target systems.
Cost savings
Save the costs of hiring your own experts and implementing complex processes.
Improved customer communication
Implement solutions that make your customers happier and increase your sales.
Would you like to learn more about our data services? Simply contact us!
Learn more about ITEK or contact us directly!
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